• English speakers
• $75,000+ annual income
• Spiritual seekers
• Environmentally aware
• Sociopolitically aware
• Dedicated to their quest
• Motivated to change and create change

Of the estimated 76,000,000 people who speak fluent English with an annual income of $75,000 or more, 10% of those are estimated to be spiritual seekers, although those numbers are growing. A conservative estimate would suggest that 10% of those people are looking for something like Ohana Amakua Retreat.

The spirituality and self-help industry grosses over $16billion annually.

Over 30% of Yoga journal’s readership has a household income of at least $100,000.

In the US alone, self improvement is a $10million industry with a 6.1% projected annual growth.